Latest 08 News

Dear All

We’re going like a train !!

  • It was a great evening on Tuesday, thanks to the weather, Kelly and Jack’s (my son) barbecuing skills
  • There is now over £50,000 in the bank and another £25,000 pledged – so we’re over halfway towards our target
  • Lots of exciting stuff is being planned

    Here’s some highlights:

    New fundraising ideas
  • As part of the Barclaycard’s marketing offsite (100 people ) Dan’s running a number of fundraising events including everybody donating an auction prize – eg a drive in a Ferrari and free washing of your dog !
  • Gerard, our most recent recruit, the founder of Nest Management who provide service to the martial arts industry, is promoting a fundraising programme with martial arts clubs across the country ( over 300 )
  • Kelly’s colleagues at David Lloyd are doing a number of fundraising events including a midnight sponsored spin in pyjamas
  • Victor is going to host a dinner primarily for high profile people in the financial services industry in the New Year
  • Andy ( my cousin ) is publishing a book and is donating some of the proceeds to support the walk – please see below for more details

    Training

    Not only did we have a fun time with Kelly on Tuesday evening, she proved incredibly helpful to those of us that were there. Kelly will send out separately notes from the evening and I’d encourage you to make the most of Kelly’s enthusiasm and expertise by making contact with her if you have any queries. Kelly_gk@hotmail.com My main learning from the evening was the importance of strengthening the core in order to prevent injury rather than just building stamina through cardio-vascular exercise ie do some lunges, squats and press ups as well as running etc.

    PR

    Please find attached a guide which has been developed for us by Consolidated PR who are helping us with the walk. You’ll see there are contact details for you to get further advice should you want to make a press release. For our September meeting I will give some thought to generic content and overall approach with a view to encouraging as many of us as possible to make something happen. However don’t let this stop you doing something in the meantime if you think that’s appropriate. We’re still planning on getting at least one national piece of PR.

    Andy’s book

    Andy is my cousin. Our grandmother had 5 children, 4 of whom died prematurely, including my mum( Hannah ) and Andy’s mum ( Margaret ). In their memory my family is supporting me in the walk and this is one of Andy’s contributions. As you will see from the attached details Andy is a passionate football supporter and this year followed the FA Cup by starting off with his local team of Chertsey Town and then following the winners all the way through to Portsmouth lifting the cup at Wembley. He created a blog which generated 36,000 hits from 93 countries and has been approached by a publisher to produce the book in August. As you will see from the note, Andy has a really nice style of writing together with an interesting idea and I think the book could be quite successful. Andy is now looking for a sponsor so if you know any individuals or organisations who are passionate about football and would like to get publicity and promote the FA Cup, then please do get in touch with either Andy andy_ollers@ntlworld.com or myself. Post the walk, when the book has been published, it might be a good thing to promote to all the people who have supported our adventure ( it would make a very attractive Christmas present for the right sort of person ! )

    Update on our charities

    On Tuesday Paul (Samajam School), Simon ( The Rainbow Trust ) and Terry ( The Barchester Foundation ) reminded us of why they are passionate about the charities that they are individually supporting. Jackie, who unfortunately was too poorly on Tuesday night to be there, is also supporting her local dance charity which does great things with local children. Do please take the opportunity to ask any one of these about the charities they are supporting. We are of course also supporting Macmillan ( Sally is thinking about an event at Fidelity to specifically raise funds for them and both Steve’s charity ball and Nick’s rugby tournament will give 50% of their funds to Macmillan ).

    In terms of Afrikids, Sally and the team continue to be great partners and I’d encourage you to look at the following:
  • Operation Smiles update Operation Smiles (Sister Jane has also written a personal letter to me thanking us for our support. It’s very moving and I’ll bring it with me on 9th September for anybody to look at who wants to.)

  • Guardian profile – guardian article – this is an article on Georgie and Afrikids which I think you’ll find interesting and also is a really good way of introducing prospective supporters to the idea of Afrikids
  • YouTube Video: Below is an edited version of the DVD. There’s currently a 2 minute version but Sally is in the process of uploading a 14 minute version. Click here if video doen's play - Youtube link

  • Just to remind you, copies of the DVD are available from Sally at £6.00 each including p&p and she can also let you have a shortened promotional copy for free. I would really encourage you to watch this and also think about how you might use it to raise the interest of potential supporters. As mentioned before, not only is it a very moving documentary but for those of us who’ve seen it, it really helped consolidate our understanding of what Afrikids is about.

    September 9th ( 6.00 – 9.00pm at the flat)

    Unbelievably this will be our last meeting before we head off to Toubkal. I know that we all have very busy diaries and your level of support has been absolutely fantastic but if you could make the 9th would be really helpful. As well as continuing to get to know each other we will
  • Talk through the final arrangements for the walk
  • Provide an essentials kit list from Ady and Across the Divide
  • Discuss how we can make the most of the last 4 weeks before Mt Toubkal to further raise the profile of the walk and generate more funds

    If you have any further questions or feedback that you’d like me to incorporate into the evening, please do let me know.

    In the meantime have a great summer and I look forward to seeing you in September.

Best wishes

Alistair

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